AI + Human Support: A Winning Strategy to Minimize Student Admissions Drop-offs
As marked by the rapid shifts of the educational landscape, institutions constantly compete for retaining student admissions. A prospective student may show interest, complete the inquiry form, and start the application. However, they frequently do not complete the last step of actually submitting the application. Each drop off for colleges and universities represents financial losses in the form of opportunity costs. Now, there is hope for these institutions with the introduction of effective strategies which integrate Artificial Intelligence (AI) with human customer support to automate guided journeys spanning assistance from inquiry all the way to enrollment. Together, they form a powerful approach and leave an empathetic mark on admission experiences. We’ll take a look at its effectiveness later on, but for now let’s discuss its approach and strategies. Why Students Drop Off During The Admissions Process Identifying gaps first will help us understand what leads to...